Day #110 – Creating a Promotional Calendar
Creating a Promotional Calendar “Planning is bringing the future into the present so that you can do something about it now” ….. anonymous quote Have you ever shopped in a store that was dull and boring? You may not even recall the name of the shop because it was simply
12 Days of Christmas Promo – Part 4
We are going to leave Debbie on the 5th day of Christmas ….. but you get the idea. Many of you have written me about what a great idea this is, so make sure you put this into next years promo calendar. Here are the lyric to the 12 days
12 Days of Christmas Promo – Part 1
This is a great version of the holiday classic 12 Days of Christmas. Many of the retailers I coach create there own product offering and use this theme. This gets customers coming back to your store more often just before Christmas. Let’s follow one of my clients, Sunnyside Cottage in
Day #97 – Your Customer Base
How does my customer base impact my business and how can I expand it? Read what I shared with my Retail News readers early this year. Barbara
Day #75 – Video Newsletters
Video Newsletters: I love this one and wanted to share it with you! This arrived in my in box today. Here is a sample of the next generation of newsletters with a personal message just for me from none other than Oprah. Check this out - for those of you

















